When Charles & Keith approached us to create nature films for their new Jewel Changi flagship store, we were deeply inspired by their concept — drawing from Singapore’s garden city identity and seamlessly blending contemporary architecture with nature-inspired elements.

Our films were born out of a desire to capture the often-overlooked intricacies of nature. We wanted to craft visuals that not only showcase nature’s details but also invite viewers to feel fully immersed in the natural world, even within the confines of a mall/store.

Centered around three pillars — Mori (forest), Sora (sky), and Mizu (water) — these short films are on display at Charles & Keith’s Jewel Changi flagship store, inviting viewers to experience the natural world in a new light.

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This Isn't CGI, This Is Singapore | Singapore Tourism Board